SD / CSR
Smart Electric Lyon (EDF) - 2016
Adults aged 25 to 40 years
This custom programme comprises a digital serious game, available on the Internet and as a mobile application, as well as a board game intended for school groups. Players must scour their town and home to flush out and then neutralise “Wastivores” – blobs that settle wherever energy is wasted. Guided by the renowned Professor Greencool, they must answer qualified questions about the environment in order to load their weapon and destroy the Wastivores! The goal is to change behaviours and raise awareness of energy savings and the zero-waste movement among children and adults!